The Rule Breaker's Book of Business

Author

Roger Mavity

Roger Mavity founded his own advertising agency, Mavity Gilmore Jaume, in 1981. After selling the business in 1991, he became Chief Executive of the Granada Group, master minding the company's takeover of the Forte Group - still the biggest hostile takeover bid in British commercial history. He then became Chairman of Citigate, one of the UK's most respected financial PR companies. Mavity is now Chief Executive of the Conran Group. He is also Chairman of PR specialists Hudson Sandler, an art photographer who has exhibited in London, Paris, Brussels and Amsterdam and a trustee of The Photographers Gallery. Mavity will be leaving the Conran Group in April 2013 to focus on his writing and photography.

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